Cpl Marketing are working with a leading pharmacy group who are seeking an experienced Digital Marketing Executive on a 12-month contract with view to permanency. This role is based in Citywest, and they offer hybrid working. You will be responsible for developing and implementing the digital content and social media strategy.

Day to day:

Support the development of social media and digital content strategy to build brand awareness for Health and Wellness brand pillars.
Plan, create and manage a pipeline of digital assets – photography, video, graphics and copy to communicate and support our key campaigns.
Create mobile content to reach new audiences and maximise user content and experience across various channels to grow followers and engagement.
Create consistent and compelling visual content for TikTok, Instagram, Facebook, and LinkedIn.
Work with the online team, buying team, and work colleagues to create a promotional strategy of daily posts, swipe ups, product and advice led content.
Liaise with third parties to establish and identify partnership agreements and sponsorships for growing our online reach.
Build relationships with key stakeholders to support the delivery of their digital goals.
Liaise with each store and our dispensary team in relation to social media support for marketing events, promotions, and weekly health advice content.

Requirements:

2+ years in a similar Digital Marketing role
Experience in a similar role, ideally in retail/FMCG
A full driving license and access to a car
A genuine interest, passion, and understanding of health, wellness, and beauty brands
A creative individual with a commercial mindset and strong communication skills
Strong copywriting and reporting skills with excellent attention to detail
Ability to work within a team as well as under own initiative to strict deadlines
Creative graphic experience required
Digital, Blogging, and eCommerce experience required

For further information please contact Aoife Norton on 01 947 6237 or email aoife.norton@cpl.ie

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Digital Marketing Executive